Marking the Moments.

Client: Michael Hill
Services: Displays, Visual Merchandising
Year: 2022

When you have an important moment to mark in life – Michael hill has the diamond perfect for the occasion.

The brief was to create, produce and install a visual merchandising concept that links to the TVC.

We needed to deliver showstopping windows that met the marketing objectives and achieved Michael Hill’s overall marketing goal of ensuring Michael Hill is a destination for diamonds. This was a month long campaign driving the best of the best of diamond products across all categories.

Through our extensive development process we created a premium creative solution using graphics and 3D elements that were not only carried through the visual merchandising but featured in other areas of the campaign.

Our support on the campaign also extended to a 3D walkthrough to showcase to teams when presenting the Christmas concept.