Mecca (aka Australia’s no 1 beauty destination) was in need of signage holders for their Holiday Promotion. The thing is, there are a lot of different products to present in store.
The challenge: how could we ensure the signage was seen in a sea colour, vibrancy and fun.
The KUBE team surveyed the creative direction, product, merchandising and stores to develop design aesthetics that complemented them all. All of which made for a glamorous and easy to navigate shopping experience.
